Sunday, February 23, 2014

Symphonic Distribution: A Comprehensive Review of a Music POD/Aggregator Website

      For musicians, artists, songwriters, and/or music producers, having an optimal avenue for music publishing is very critical. It is even more important when one is independent, and not backed by a major label, publishing company, or investor. Today, it has become easier than ever to self-publish through signing up with one of the multiple Print-On-Demand (POD)/aggregator sites. However, with so many choices available now for aggregators, like CD Baby, TuneCore, and INGrooves, how does one know which one to choose? The trick is, to choose the best fit for you and your professional needs. Reading articles such as this Squidoo article, talking to other music professionals who have self-published, and comparing sites is a great place to start. After doing this, and reviewing what several POD sites had to offer, in my opinion, Symphonic Distribution seemed to offer the most variety of services for reasonable and varied pricing structures.

      Whether you are an independent artist or record label, Symphonic has different distribution pricing plans that you can choose from, based upon your status (artist or label), desired royalty percentages, and fan base. They take all of the hard work and difficulty out of the publishing/distribution process because they will deliver your musical content to any of their 300 worldwide partners with stores, such as iTunes, Beatport, Amazon, and Spotify. They also offer daily and monthly sales reporting from their retail partners, for your review and monitoring of statistics, for calculating artist royalties, or for mailing out promotional materials. They also offer an array of other personalized services that offer great benefit, making this an aggregator that minimizes the need for going to multiple companies in order to get things done. For example, they offer: marketing support; mastering services; YouTube management and monetization; sync licensing; CD pressing services; graphic design; website hosting; and even music video production. Their contract term for each option is two years, and unfortunately that contract cannot be cancelled during that time. However, it is a non-exclusive agreement, and even though there is a one-time set up fee in most cases, it is not requested again when the service is renewed.

      For an artist, the pricing structure is as follows, with 100% of royalties/rights retained; and free ISRC/UPC, customer service, 24-hour distribution, distribution to 300 partners, and promo mailer for each option:
  •        Mini Album – (1-5 Tracks) for a fee of $10.99
  •        Small Album - (1-10 Tracks) for a fee of $19.99
  •        Medium Album - (1-15 Tracks) for a fee of $29.99
  •        Full Album - (1-20 Tracks) for a fee of $39.99
      For a record label, the pricing is a bit different, but for each option the label would also receive the free ISRC/UPC, customer service, 24-hour distribution, distribution to 300 partners, and promo mailer for each option, without an annual or maintenance fee:
  •       70% Royalties – ($100 Sales Threshold) $0 upfront and pay $0 per release
  •       80% Royalties – ($300 Sales Threshold) $0 upfront and pay $0 per release
  •       90% Royalties – ($500 Sales Threshold) $200 upfront and pay $0 per release
  •       100% Royalties - ($0 Sales Threshold) $500 upfront and pay $100 per release

      They offer a wide variety of choices for both artists and labels, and they make it quite easy for you to compare their services to the services offered by other POD/aggregator sites, through the label pricing charts displayed on their website. I invite you to investigate this site, as well as any of the others mentioned here, or any that you can find on your own. Regardless of which one you choose, whether Symphonic Distribution or another, be sure to take the time to thoroughly research your decision because, as with this company, you may not have the option to cancel the contract once you sign up. Happy POD/aggregator hunting!

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